Our work

Our Product Website Design Portfolio

We build eCommerce experiences that turn browsers into buyers.
Explore our work across platforms and industries.

Paul Stuart’s Luxury Retail Design

Paul Stuart needed a website that matched the brand’s standards.

We rebuilt the experience around what luxury shoppers expect, i.e., clean navigation, a checkout that doesn’t get in the way and photography that does the selling.

Product collections are easy to browse and filter, calls-to-action guide without pushing and the design holds up on every device.

Paul Stuart luxury fashion ecommerce website design showcase featuring premium menswear collections and modern shopping experience

500% Revenue Growth For Rollink

Entering a new market with no local presence is difficult.

For Rollink, we built a WooCommerce product website that introduced the brand to U.S. buyers through strong design, an immersive product experience and a checkout built for first-time visitors.

Paired with SEO, brand strategy and digital marketing, the site helped drive 500% revenue growth.

Rollink website design showcase featuring a sleek, modern ecommerce experience optimized for smart travel products and seamless online shopping.

A New Digital Home For Glenwood Snacks

Since its Squarespace store was holding it back, we moved Glenwood Snacks to a custom WooCommerce product website built for both retail and wholesale with a cleaner product organization and automated updates.

We also added a subscription feature for repeat buyers and built out tools for invoicing, shipping and fulfillment so the team can easily run daily operations.

Three stacked images of Glenwood Snacks’ ecommerce website design featuring beef snacks, product collections, bold typography, and rustic food-inspired visuals with modern ecommerce layouts.

353% Conversion Boost For ZipTie

87% of ZipTie’s visitors left before reaching a single product page.

We took the site to Shopify Plus and rebuilt it from the navigation down, restructuring listings, adding intuitive filters and bringing express checkout into the flow.

Thirty days after launch, sessions were up 381%, conversions jumped 353% and cart abandonment dropped by half.

Three stacked images of ZipTie.com’s ecommerce website design featuring cable ties, security seals, industrial product catalogs, and clean responsive layouts for online purchasing.

A Brand-New Web Design For Onday Shoes

Onday Shoes sells a patented product: the original toe spacer shoe. Its barefoot shoes combine a zero-drop sole, wide toe box and a built-in insole to realign the toes.

We covered the complete buyer journey for their custom Shopify storefront, including brand storytelling, product categories, individual pages and checkout.

The site features a dedicated “Why ONDAY” page that walks visitors through the biomechanics behind the product, an interactive exploded product view highlighting key design features, a testimonials section, and a Resources Hub with editorial content.

Three stacked images of ONDAY’s ecommerce website design featuring barefoot shoes, product collections, outdoor lifestyle visuals, and modern responsive online shopping layouts.

Bringing Buddha Brands To Life Online

Buddha Brands had the identity, but it needed a website that could keep up with it.

Our team built a custom product website where the design does as much work as the products themselves.

Color, texture and micro-animations pull through every page, giving the site the same energy the brand brings to its packaging.

Three stacked images of Buddha Brands' website design
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Attention and dedication to the projects, besides being fundamental in the conceptualization, allowed us to broaden the brand’s scope and structure, resulting in an optimal final product that met the team’s expectations.

Juan M Burgos
Hyde Resort
A Trusted Consumer Goods & Product Website Design Partner

Before & After Consumer Goods & Product
Website Design Examples

Premium Product Website Design Services

We’re a full-service consumer goods & product web design agency with solutions built for product brands, manufacturers and direct-to-consumer businesses.

Custom Product Web Design

We design sites around how your customers browse and buy.

Our product website design team builds everything from scratch, specific to your brand and what you’re selling.

Explore our Custom Website Design services.

eCommerce UX Website Development

We create eCommerce sites for consumer goods brands on Shopify, Magento (Adobe Commerce), WooCommerce and custom stacks.

The focus is always on performance, stability and a shopping experience that holds up at scale.

Explore our eCommerce Development services.

Product UI Design

Our product UI design work creates interfaces that feel natural to use and stay consistent across every screen.

Users move through the site without friction because the design makes the next step obvious.

Explore our Web Design services.

Product UX Design

Before we design any screen, we map out where users come from, what they need and where they tend to drop off.

That research shapes every product UX design decision we make.

Website Redesign

We work with consumer goods brands that have outgrown their current site or are losing ground to competitors with a stronger digital presence. The redesign covers structure, visuals and the strategy behind both.

Explore our Website Redesign services.

SEO Services

Our experts handle site architecture, page structure, on-page content and technical performance so your product website ranks for the terms your buyers search.

Explore our SEO services.

Maintenance & Support

Your site needs attention long after it goes live.

We take care of updates, security patches, platform changes and performance issues before they turn into bigger problems.

Request A Quote
Transform Your Product Website Design Project With Digital Silk

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Our Clients

World-Class Product Web
Design You Can Trust

Our consumer goods web design agency works with product brands
of all sizes to build sites that attract buyers and drive results.

IBM's logo
IBM
Northwestern University's logo
Northwestern University
Paul Stuart's logo
Paul Stuart
Rollink's logo
Rollink
Spar & Bernstein's logo
Spar & Bernstein
ZipTie transparent logo
ZipTie
Babies R Us logo
Babies R Us
Xerox's logo
Xerox
Absolute Dogs logo and brand identity showcase for pet training platform
Absolute Dogs
Mitsui Plastics's logo
Mitsui Plastics
Puma Energy's Logo
Puma Energy
Enchant Christmas's logo
Enchant Christmas
Grenco Science's logo
Grenco Science
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Our new website design not only looks unique in our space, it’s outperforming our old website traffic and leads by 25%. Very pleased with our decision to use Digital Silk.

Headshot of a man in a suit and tie smiling outdoors
Larry Miramontes
Always Best Care

Our Product Website Design Process

Good product websites don’t happen by accident. Here’s how our product website design agency approaches every project.
  • 01
    Web Strategy
    We start every product website design project by getting under the hood of your business. We explore what you sell, who buys it, where your current site is losing people and what your competitors are doing better.

    That picture is what drives every decision that follows.
  • 02
    Planning & Information Architecture
    Before we start creating your website, we figure out how it should work. Our product website design team thinks of the page structure, navigation logic, URL hierarchy and the paths that move visitors toward a purchase.

    For consumer goods brands, especially, getting this right early saves a lot of painful rework later.
  • 03
    Messaging and Conversion Funnel
    Our team explores how your buyers search and what they need to see before they commit. From there, we build out the messaging and calls to action for each key page so the site speaks to the right person at the right moment.
  • 04
    Wireframes & UX Design
    We wireframe every page and share it with you before the design phase starts. It’s a lot easier to move things around at this stage than after the visuals are done.

    Once you’re happy with the structure, our product UX design team gets to work on the full desktop and mobile designs.
  • 05
    Custom Web Development and Integration
    We build your product website for speed, stability and every screen size. Our team configures your CMS and connects your tools so the site works the way your business needs it to from day one.
  • 06
    Testing & Quality Assurance
    Our QA team runs your entire product web design through full testing before anything goes live.

    We check it all on different browsers, devices and screen sizes and test page speed, accessibility and security. A site with issues doesn’t go live until everything is tweaked to perfection.
  • 07
    Launch & Ongoing Optimization
    Your site going live is just the start. We look at traffic, conversion data and user behavior and make changes based on what we notice.
WHY DIGITAL SILK?

Full-Service Product Website Design

We’re a full-service product website design company, which means we handle every part of your project in-house, from strategy and branding to development and ongoing growth.

Digital Silk's digital marketing and web design agency services
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Custom Branding Strategies

Consumer goods brands live or die by how recognizable they are. You might be launching a new product line one month and running a seasonal campaign the next, but your brand identity needs to hold up across all of it.

We help product brands build a visual and messaging foundation that stays consistent no matter what’s happening in the market. One that customers recognize immediately and trust over time.

Explore our Branding services.

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Website Planning & Optimization

Most product website designs run into problems that were decided long before the design started.

Pages with no clear purpose, navigation that confuses rather than guides and product information buried where buyers can’t find it.

As a consumer goods web design agency, we plan your site around how your customers move through it and what they’re looking for, where they make decisions and what gets in the way of a purchase.

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Custom Web Development

A product website design needs to do more than present information. It has to handle traffic spikes during launches, integrate with your inventory and fulfillment tools and perform consistently across every device.

We handle the full build, front and back end and set up the infrastructure your team needs to keep things running smoothly as your catalog grows.

Explore our Custom Web Development services.

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Content Creation

Your product website is where buyers go when they’re close to a decision. The content on it needs to answer real questions, not fill space.

Our team creates product page copy, category descriptions and supporting content that speaks to your buyers directly. Everything is fact-based, specific and written to convert.

seo min
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Digital Marketing

Building a strong product web design is only part of the picture. Getting the right people to find it takes a strategy that goes beyond the site itself.

We help consumer goods brands grow their visibility through SEO, paid media and content marketing built around how their buyers actually search and shop.

Explore our Digital Marketing services.

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Support & Optimization

After your product website launches, we stay involved. We make new product pages and performance improvements, implement design updates and create new landing pages.

Whatever your site needs as your business moves forward, we handle it.

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We have had a very positive experience working with Digital Silk and have gone back to them with additional work. Would highly recommend!

Elizabeth Petit
Elizabeth Petit
Best Lawyers
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Meet Our Product
Website Design Experts

Got a product website project in mind?
Tell us what you’re working on and we’ll take it from there.
WHY COMPANIES CHOOSE US

Why Product Brands Work With Us

Our leadership team brings hundreds of years of combined experience to every project, helping us deliver award-winning product website design for brands across industries.

WEB DESIGN EXPERTISE

We’ve worked on product website design projects across industries and categories.

Our team brings strategic thinking and technical depth to every project and we keep you informed at every stage, so nothing moves forward without your input.

team 1

PROVEN CLIENT RESULTS

Our work speaks through the brands we’ve built and the results we’ve driven for them. We have five-star reviews on Clutch and DesignRush that back that up:

“Digital Silk has put forward top-notch work, from website design concepts to [the] implementation of our new Shopify website. The team has been very collaborative, timely, and a pleasure to work with throughout the project.” Nora Collins, Marketing Director at Buddha Brands

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PROJECT OWNERSHIP

When you bring us on as your consumer goods web design agency, we treat your project like it’s our own.

We provide you full support and proactive management from the first call through launch and beyond.

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BRAND GROWTH

We build product websites with growth built into the foundation.

Strong visual direction, intuitive product UX design and conversion-focused structure give your brand the best possible starting point and room to scale from there.

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Our Product Website Design Team Has Won Industry Awards

Recognized Product Website Design Experts

award IMA WHITE 1
awwwards seeklogo.com 1
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Product Website Design FAQs

What does a product website design company do?

We handle the full scope of your project, from strategy and structure to design, development and launch.

As a consumer goods web design agency, we also cover SEO, content and post-launch support so you’re not stitching together multiple vendors.

How much does product website design cost?

Every product website is different, so the investment varies based on what your project actually needs.

Design-only work starts around $6,000 and scales depending on the number of unique layouts and the depth of UX strategy involved.

A full product website with development starts around $20,000, and larger builds with custom features, backend complexity or third-party integrations can go well past $50,000.

The best way to get a real number is to get on a call with us. We scope it out together and follow up with a detailed proposal that has everything laid out clearly.

How long does a product website design project take?

Most projects land somewhere between 8 and 16 weeks.

A product website with a clear set of pages and standard functionality typically comes in around 10 weeks from kickoff to launch.

Custom integrations, large catalogs or platform migrations are a different story and those can go 24 weeks or more depending on how many moving parts are involved.

We build out a milestone timeline at the start of every project so both sides know what’s happening and when.

Which platforms do you build on?

Mostly Shopify, WooCommerce and Magento (Adobe Commerce), though we also build on custom stacks when the project calls for it.

The platform recommendation comes after we understand your catalog, how you handle inventory and what your team is comfortable managing after launch.
There’s no one-size-fits-all answer here.

Can you redesign an existing product website without starting from scratch?

Depends on what’s there.

Some sites just need the structure and visuals brought up to where the brand is today.
Others have deeper problems that a surface-level refresh won’t fix. We look at what’s working before deciding how far to take it.

Do you handle SEO as part of the product web design process?

Yes, and it starts well before launch.

Site architecture, URL structure, page speed and on-page optimization are all part of how we build.

SEO isn’t something we layer on at the end. Instead, we work on it from the very beginning.

Will my product website work on mobile?

Every product website we build is fully responsive.

We design for mobile from the get-go since Google prioritizes mobile-first designs.
A large portion of product research and purchasing happens on phones, so this isn’t something we treat as optional.

How can I start working with you?

Fill out our contact or Request a Quote page with some details about your project, or call us at (800) 206-9413.

Our team will set up a free consultation to talk through your goals and recommend next steps.

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