+70% Organic Growth In 6 Months — Local SEO & Meta Ads That Work
- Laser By Aleya partnered with us to boost local visibility and generate consistent, high-quality leads in a competitive New York market.
- We restructured their digital strategy, launching performance-driven Meta Ads and building a strong SEO foundation focused on high-intent local keywords.
- In just 6 months, we drove a +70% surge in organic sessions, reduced cost-per-lead by 27% and helped them rank for 260+ keywords in top 20 positions.
The Challenge
cost-efficient leads, build local visibility and support long-term growth in a competitive market.
Inefficient Lead Generation
Laser by Aleya’s previous campaigns delivered inconsistent results, with fluctuating lead volume and a high cost-per-lead (CPL) that hindered ROI.
Limited Local Visibility
The brand had minimal presence across search engines and local directories, making it difficult for potential clients to discover the studio organically.
Weak SEO Foundations
With a low domain rating and lack of authority signals, the website struggled to rank for competitive, high-intent keywords in its target market.
Underperforming Content
Much of the blog content was outdated or misaligned with current search intent, and there was no scalable plan in place for ongoing content development.
Lack Of Operational Consistency
Without structured deliverables and ongoing optimization, the studio lacked the marketing cadence needed to support sustainable, long-term growth.
THE SOLUTION
maximizing high-quality lead generation through Meta Ads and enhancing long-term visibility via SEO.
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Paid Meta Advertizing
We launched and maintained an “Always On” Meta Ads campaign, optimized around local targeting and lead capture with a cost-efficient budget.
• Targeting: Women aged 25–45 in the Great Neck, New York area.
• Creative: Focus on benefits of laser hair removal (e.g. long-term savings, skin confidence).
• Goal: Meet and exceed monthly lead targets while reducing CPL. -
SEO Foundations & Content Growth
To drive long-term visibility and attract high-intent local traffic, we executed a multi-layered SEO strategy designed to strengthen authority and improve keyword rankings.
Key Actions:
• Re-optimized existing blog content to improve structure, keyword alignment and readability.
• Launched new content targeting high-converting queries like “Brazilian laser hair removal cost”.
• Built domain authority through consistent off-page SEO, PR placements and citation backlinks.
• Enhanced local visibility by optimizing Google Business Profile, responding to reviews and improving map presence.
The Results
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6-Month Lead Volume23%above goal.
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Cost-Per-Lead27%below target.
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Organic Sessions70%above goal.
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Top 1–3 rankings:33 keywordsTarget: 10.
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Cost-Per-Lead27%below target.
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Organic Sessions70%above goal.
Proven Digital Results For Growing Brands
Designing A Seamless Digital Experience For Healthcare Travelers
Mezocare needed a platform that could guide international patients through the process of finding trusted medical providers abroad.
A scalable UX/UI framework paired with strong SEO and structured navigation made it easy to browse treatment options and book care confidently.
The result was a clean, intuitive experience tailored to users exploring high-stakes medical decisions from afar.
Simplifying Care Discovery With Interactive Design
Assisted Living Direct sought a platform that would make comparing senior care options simple and stress-free.
An interactive map, thoughtful navigation and future-ready architecture helped users quickly find and evaluate facilities across Maryland.
The design balances accessibility and aesthetics, supporting families during complex decision-making moments.
Creating A Calm, Action-Oriented Mental Health Platform
IVE Mental Health needed a digital presence that reflected its values of accessibility, support and clarity.
A user-centered layout, intuitive interface and cohesive identity created a welcoming space for those seeking help.
The site encourages exploration and conversion while supporting the organization’s broader outreach mission.
Restructuring A Senior Care Site For Clarity And Reach
ABC Senior Services wanted to improve how users find and act on information related to in-home care services.
A responsive layout, simplified content structure and SEO optimization made care options easier to discover and understand.
These updates helped drive visibility, improve engagement and support lead generation.
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