Branding Agency In Chicago

Our insights led us to a bold unique value proposition and differentiated messaging.

Our branding agency in Chicago created campaign-style visuals that build upon the current style guide while infusing an updated tone and bold imagery to reflect this messaging and to capture audiences.

We focused on how we can make the brand’s offerings feel special and the value it could give the customers.

Digital Silk created interesting and memorable names for BIWIN’s products, which were in line with the target market requirements. Our Chicago branding experts made sure all elements of the consumer brand were consistent and made sense, but also different from the corporate model.

Our branding agency in Chicago wanted to highlight that our client offers family-first, private experiences and has a unique hybrid model.

Digital Silk put out an entire brand book that includes the core visual elements, brand voice and specific uses for each one. Our team created a new logo to showcase the brand’s modern, luxurious and welcoming approach.

We wanted to make it unique and memorable, so people associate it with reliability and efficiency.

Digital Silk created branded assets, such as wall graphics, employee uniforms, van designs and even stationery. These would all support the new brand direction and help people remember it better.

Our branding agency in Chicago came up with fresh ideas for the strategy, including a snappy name, a custom logo and graphics that draw people in.

We wanted to create a simple yet helpful loan brand that would appeal to its customers. Our entire team, including brand strategists and content marketers helped make this happen.

Starting with strategy, our branding solutions extended to logo and color palette, website messaging and creating an energized presence at industry events.

To achieve this, our branding agency in Chicago created a differentiating brand name, updating from KPI-S to OPTO.

We also created Opto’s logo and envisioned various uses of its revamped visual identity through a conceptual mood board.

This is reflected in their website messaging, as well as the new brand identity we built for them to take their business into its next era.

The brand logo tells the story of the many colors, cables and lengths of wiring solutions they provide, with a contemporary, hint-of-retro flair. We also did custom 3D visual work to enhance the impact of their wire and cable product on the website.